As Creative Director at Homegrown, a climate tech startup focused on decarbonizing homes, I lead the development and execution of the visual brand identity across all touchpoints. Collaborating with Accenture Song's Sustainability Studio on the initial brand design, I ensure a cohesive presence across product, marketing, and sales collateral. My role within this startup spans UX and product design, brand strategy, and creating business development materials. In an agile environment like Homegrown, adaptability and a diverse skill set are crucial to meet the shifting priorities of an early-stage company.