During my time at Vrbo (Expedia Group), I art directed a range of high-impact projects, including global TV and online video ad campaigns, podcasts, branded content, social media initiatives, and DV360 spots. I oversaw concept development, scriptwriting, as well as talent casting, editing, and art direction of motion graphics, ensuring cohesive and compelling campaigns. I worked with external production agencies, vendors, and brand partners, facilitating successful project execution.