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© Isabelle Raphael 2022
All Rights Reserved



Homegrown

Year: 2023-
Role: Creative Director

In my capacity consulting as Creative Director at Homegrown, a climate tech startup, my role revolves around shaping and executing the visual brand identity across all touchpoints. From product and technology to marketing and sales collateral, I'm ensuring a cohesive brand presence. Working within a startup environment, my responsibilities are varied. I navigate between UX and product design, overall brand stategy, data visualizations, and developing business development materials. In this agile setting, adaptability and a multi-faceted skill set are essential to meet the evolving priorities of an early stage startup.